Lakes, the manufacturer of showering spaces, has appointed Beccy Ashmore as sales admin manager. Based at Lakes’ head office in Tewkesbury, Ashmore will oversee the internal sales team, ensuring smooth and efficient communications between customers, the sales admin office and external sales team. The investment is part of Lakes’ ongoing commitment to excellent customer service.

Ashmore has 14 years’ management experience, including people development, improving business processes and implementing new systems. She says: “I’m excited about my new role and the value I can add to the business. Lakes has a great culture and working environment, and being part of the team is like having a second family. We build real connections with each other and our customers, which is why Lakes is renowned for delivering the best in quality products and service.”

Lakes’ sales & marketing director Mike Tattam adds: “We’re thrilled with Beccy’s appointment so we continue to deliver the high levels of service our customers have come to expect. I’m confident that with Beccy on board we will build on existing strengths and maintain our long-standing lead in service excellence.”